Leading Pizza Chain Restaurant Leverages Competitive Pricing Analytics to Reduce Discounts

Press Release from QL2 Software Inc

QL2, a leading technology company specializing in competitive pricing, is expanding its partnership with pizza giant Papa Johns International. By utilizing QL2's OptiPrice platform, Papa Johns can make better, faster pricing decisions, driving sales and margin gains. The platform provides actionable insights and a strategic view of market pricing opportunities, helping Papa Johns maintain competitive prices and deliver great value to customers.

BALTIMORE, March 22, 2023 /PRNewswire-PRWeb/ -- QL2, LLC, the world's leading technology company that is transforming how retailers leverage competitive pricing to have the "Right price. Every time.," today announced an expansion of its partnership with Papa Johns International, a global leader in the pizza delivery and carryout business. Using QL2's competitive pricing gap analytics platform, OptiPrice, Papa Johns is able to make faster and better product pricing decisions to remain competitive, which will drive sales and margin gains.

Papa Johns realized the need to expand its utilization of QL2's OptiPrice platform for its ability to deliver actionable insights as well as a strategic view of what is happening in the market with respect to product pricing opportunities versus the competition.

"Papa John's leveraged QL2 in a test period to determine the viability of being able to capture competitive pricing on a national basis across thousands of zip codes. We made the decision to expand the use of the OptiPrice platform based on QL2's ability to deliver beyond expectations with anticipated and measurable ROI," said John Ishmael, Senior Vice President, Business Transformation at Papa Johns International. "We are now using the QL2 OptiPrice capabilities to ensure that our products remain price competitive and that our customers are receiving great value from each of our restaurants."

"Papa Johns is a well-known international leader in the pizza delivery and takeout business," said Carl Wartzack, CEO of QL2. "Increasingly, our retail customers are leveraging the QL2 OptiPrice platform to have better visibility into their competitive position and deliver products priced right every time. Papa Johns has been a great partner with an eye towards the possible and we are excited to expand the partnership and deliver value for them in new areas."

About Papa John's:
Papa Johns International, Inc. (NASDAQ: PZZA) opened its doors in 1984 with one goal in mind: BETTER INGREDIENTS. BETTER PIZZA.® Papa Johns believes that using high quality ingredients leads to superior quality pizzas. Its original dough is made of only six ingredients and is fresh, never frozen. Papa Johns tops its pizzas with real cheese made from mozzarella, pizza sauce made with vine-ripened tomatoes that go from vine to can in the same day and meat free of fillers. It was the first national pizza delivery chain to announce the removal of artificial flavors and synthetic colors from its entire food menu. Papa Johns is headquartered in Atlanta, GA and Louisville, KY and is the world's third-largest pizza delivery company with more than 5,500 restaurants in 50 countries and territories as of Sept. 26, 2021. For more information about the Company or to order pizza online, visit http://www.PapaJohns.com or download the Papa Johns' mobile app for iOS or Android.

About QL2 Software, LLC.
QL2 Software is a pioneer in the competitive intelligence market, providing fresh data and actionable insights to empower customers to make strategic pricing and marketplace decisions that increase efficiencies and drive revenue growth. For more information about QL2, please visit QL2.com.

Media Contact

CARL WARTZACK, QL2, 1 (855) 979-2824, [email protected]



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