Harte-Hanks, Inc.
200 Concord Plaza, Suite 800
San Antonio, TX 78216-6942
About Harte-Hanks, Inc.
- Harte-Hanks is a worldwide direct and targeted marketing company that provides marketing services national and international consumer and business-to-business marketers. Harte-Hanks Direct Marketing improves marketing ROI by a process of "customer optimization" organized around strategic considerations: Information (data collection/management) — Opportunity (data access/utilization) — Insight (data analysis/interpretation) — Engagement (knowledge application) — Interaction (program execution).
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